Reduced Sky packages from July - just in case you did not know - includes existing customers too!
from digitalspy.......
Sky will drop the price of its Sky HD box next month as part of a rebranding
exercise designed to more closely tie its high definition PVR product to the
long-standing Sky+ name.
Sky HD, for which boxes currently cost between £199 and £249 with a Sky HD
subscription, will be known as Sky+ HD from July 1. At the same time, the
cost of a new box will be dropped to £150, the same as that charged for a
standard definition Sky+, when taken with the £10 per month "HD mix", the
new name for the Sky HD subscription package.
Sky+ HD boxes will continue to cost £399 each when purchased without
subscribing to the HD mix.
Pricing for a standard definition Sky+ box will also be altered, with a new
box costing £150 for new and existing customers except where it is taken
with multiroom or broadband services, where the price of a customer's first
Sky+ box will drop to £75.
Sky+ standard definition boxes purchased without a Sky subscription will
continue to cost £199.
Sky has made a concerted effort to push the Sky+ brand in a major outdoor,
television and online campaign featuring a variety of celebrities, including
Sir Michael Parkinson, explaining how they use its personal video recorder
functionality.
Just in time for Freesat HD launch eh!
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date: Sat, 28 Jun 2008 13:13:02 +0100
author: ADAM FOULKES
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