Thanks for your opinions guys; it seems there are a lot of sushi lovers out 
there but still a lot of negative opinion.



My belief is that Yo! failed in Edinburgh because it was in a poor location 
(yes - despite being in the centre of town), but also because of crazy 
prices - if you think a California Roll (with fresh crab and Tobiko) cab be 
produced for as little as 60 pence.



It was also not a genuine 'Takeaway' which it was I am proposing.



Still food for thought - so thank you!
"Mark Whitehead"  wrote in message 
news:uTo6l.87518$Zz2.50882@newsfe30.ams2...
> Good Afternoon,
>
> I am currently putting a plan together to open a Sushi Takeaway in 
> Edinburgh and would value any opinions (positive or negative) on the 
> viability of the proposal.
>
> The takeaway would focus on the sale of 'Fusion Style' sushi, like those 
> found in California.
>
> Examples include the 'Rainbow Roll', 'Dragon Roll' and the "Spicy Tuna 
> Roll" to name but a few - although this is only likely to make sense to 
> sushi connoisseurs.
>
> The aim is to produce good quality sushi with fresh ingredients (on site) 
> for half the price of the equivalent in the various Japanese restaurants 
> in town, and to convert non-sushi fans by demonstrating that sushi does 
> have to mean raw fish.
>
> Please be sure that this is not an advertisement and a genuine plea for 
> constructive opinion.
>
> Many thanks,
>
> Mark
>

Fatsumo wrote:

> Thanks for your opinions guys; it seems there are a lot of sushi lovers out 
> there but still a lot of negative opinion.

I don't think that there is the market for it in Edinburgh, frankly. 
There are sushi outlets dotted all over town and there are never queues 
to get into them. My own favourite is the No 1 Sushi Bar in Home Street, 
which does a fair imitation of the California/Vancouver style you are 
talking about. One recommendation is that it is populated by Japanese 
during the Festival, but it's fairly empty off season.

> My belief is that Yo! failed in Edinburgh because it was in a poor location 
> (yes - despite being in the centre of town), but also because of crazy 
> prices - if you think a California Roll (with fresh crab and Tobiko) cab be 
> produced for as little as 60 pence.

Well the other thing that didn't help was that the place was empty and 
that meant you had lots and lots of little pots of sushi whirling round 
and round for eages at a time, which meant that the food never had that 
'straight off the board' feel to it.

-- 
Mike Dickson, Edinburgh

Free Music Project: http://www.last.fm/music/Mike+Dickson
Or http://www.mikedickson.org.uk/