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Wolf in new clothing?   

>From the news pages of the www.siba.co.uk website comes news of change

of ownership of the Wolf Brewery, Attlebrough.

Wolf was my first proper brewing job, so I hope the sale/restructuring
makes the new business viable.

IIRC one of the new director's, Wolfe Witham's stepson, Paul Kerridge
mentioned below, for a time was the brewer at The (excellent) Reindeer
brewpub in Norwich that Wolfe owned prior to selling to the Firkin
chain & setting up his Attleborough micro.
cheers
MikeMcG

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Norfolk micro brewery has new owners - Monday, July 04, 2005 at 07:18
New owners of an award-winning micro brewery already own one well-known
pub in Norwich and plan to open other havens for real ale drinkers.

The former Wolf Brewery in Attleborough has been sold and re-launched
as WBC (Norfolk) Ltd, while the original company started by Wolfe
Whitham has gone into liquidation.

Its directors are his stepson Paul Kerridge and John and Kay Edwards,
the owners of The Duke of Wellington pub on Waterloo Road, one of the
best loved real ale haunts in the city.

That means that not only will beers like Edith Cavell, Straw Dog,
Coyote and Granny Wouldn't Like It continue to appear on bar counters,
but the brewery may eventually have its own pubs in which to sell its
growing selection of beers.

A public notice appeared yesterday announcing that the former brewery
was being wound up and asking creditors to submit details of claims to
the liquidator by July 31.

Mr Whitham said the new company had simply bought the brewery's assets
and the debts remained his personal responsibility.

He said he was "saddened" that he had lost control of the business
he had started, but it was always his intention to hand over the reigns
to someone else in the future.

The new company was trading and both drinkers and pubs had continued to
support the business. Drinkers at the Hove & Brighton Beer Festival had
meanwhile recently voted a special 4.5pc 'Wolf' ale as 'Beer of the
Festival', an accolade that would usually go to a local brewer.

The link with the Duke of Wellington or Iron Duke and the possibility
of other pubs opening up in the city would further strengthen its
position.

"We already trade very well at the Duke of Wellington which is
probably our top account in Norfolk," said Mr Whitham.

"To have control of the outlets you supply takes a lot of pressure
off the micro brewer. The biggest problem for small breweries is
getting access to the market as more and more pubs are bought up by
large national chains."

Asked what had gone wrong, he replied: "I was working under a lot of
pressure for a lot of years. This started a long time ago and now the
people who are going to be running it on a permanent basis will not be
under that pressure."
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Date:27 Jul 2005 05:05:39 -0700   Author: